Ladies open lausanne.

Serving as Creative Director for the Ladies Open Lausanne WTA tournament was a major milestone. I created the entire brand identity from A to Z, defining a powerful visual DNA, and developed a comprehensive style guide governing all digital and print assets. From this strategic ecosystem, I directed the complete graphic line and designed the official tournament posters for national billboard campaigns.

As guardian of the brand, I oversaw the flawless implementation of this identity across all on-site visibility assets and court branding, balancing strict WTA requirements.